Peter Borg-Neal, the boss of UK pub chain Oakman Inns, was recently shown a YouTube video of a turtle having a plastic straw removed from its nostril, with the turtle in obvious pain and discomfort. This video had a huge impact on him personally and therefore on his business, too. Borg-Neal said:
“My response when I saw the video was the same as anyone else. It’s appalling and horribly unnecessary. Those straws simply should not be in the sea.”
In a direct reaction to the video he watched, Borg-Neal decided to restrict straw availability in his chain of 17 pubs, which had been collectively working their way through 100,000 plastic straws per month. He rolled out the campaign across the chain on 22nd April 2017, only giving out straws when they are requested; no longer giving them out automatically.